Adobe Firefly Expands into Video and Audio Applications with AI Editing Capabilities


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Adobe’s Firefly is expanding its capabilities beyond still images to video and audio applications. The company’s latest Creative Cloud update will allow users to edit videos using AI, generate custom sounds and music, and create logos, subtitles, and title cards by describing what the editor wants.

One of the most exciting features of Firefly is the ability to transform the appearance of a video by entering a text prompt, similar to image generation AI. Users can prompt the software to change the colour tone of a video to a golden hour or brighten a specific person’s face, and the AI will recognize and make the changes accordingly.

This new update also includes the ability to generate custom sounds and music using AI. Firefly supports the creation of subtitles, logos, and title cards, making it an all-in-one tool for video editing. Furthermore, Adobe plans to use Firefly to read scripts and automatically generate storyboards and pre-visualizations in the future.

The company’s goal is to make all generative AI tools safe for commercial use, which limits the images that can be used to train the tool. Firefly can only be trained on a limited number of public domain images or part of the Adobe Stock service, making it less versatile than other AI tools like Midjourney and Stable Diffusion.

While it remains to be seen how well Firefly’s new features will work, it’s clear that Adobe is committed to expanding its generative AI capabilities and making them accessible to a wider audience. With Firefly’s new capabilities, users can easily edit videos and create custom sound effects, logos, and title cards, making it a valuable tool for content creators and marketers.

Alan Mathai
Alan Mathai
Alan Mathai is a passionate Flutter developer with a knack for exploring the intricacies of coding tools and open-source technologies. With a deep understanding of the Linux ecosystem, Alan delves into the world of programming, sharing his expertise and insights through his engaging and informative articles. His enthusiasm for all things tech and his commitment to staying up-to-date with the latest developments make him a valuable resource for fellow developers and technology enthusiasts.

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